A carefully restored early Conoco gasoline station in the town of Shamrock, in the Texas Panhandle. The building was constructed as three separate businesses: 1. The Tower Conoco Station, so named for the tall tower gracing its roof. 2. The U-Drop Inn Cafe, named by a local schoolboy in a contest that awarded him $50.00 for his idea. 3. A retail store, never used as such, but soon taken over by the cafe folks for use as a ballroom and overflow dining room. The building was a regional attraction in its day; neon lighting, deco details and glazed ceramic tile walls. It gradually took a beating, the biggest hit coming in the 70s when it was painted red-white-and-blue and converted to a FINA station. The building operated successfully for most of its life, finally closing completely in the mid-1990s. The building is now owned by the town and used as a visitor center. Photo by Carol Highsmith, 2013.